Corporate Social Responsibility of Multinational Enterprises
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Corporate Social Responsibility of Multinational Enterprises
- Chinese Enterprises' Outward Investment
- Corporate Social Responsibility of Multinational Enterprises
- Mutual Learning of International Poverty Alleviation Experiences
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26
11,2024
【Concept Chapter 4】Ideas for Building the Responsibility Performance Capacity of Multinational Enterprises
In previous articles of this series, we have successively explored topics such as whether enterprises should undertake social responsibility, how to view the boundaries of corporate social responsibility, and how to understand the connotation of corporate social responsibility. These discussions form the basis for understanding the concept of corporate social responsibility. However, in practice, enterprises still face challenges in fulfilling social responsibility—especially for multinational enterprises investing overseas, fulfilling social responsibility in host countries is no easy task. Just as multinational investing enterprises need to build operational capacity in host countries, enterprises investing overseas also need to develop the capacity to fulfill corporate social responsibility in host countries. Therefore, this paper focuses on key ideas for multinational enterprises to build responsibility performance capacity in host countries. In the remaining sections, we first review the definition and connotation of responsibility performance capacity and relevant research on its development, then propose our framework for building responsibility performance capacity of multinational enterprises, and finally conclude the paper.
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07
08,2024
【Concept Chapter 3】Understanding the Connotation of Corporate Social Responsibility
In the first two articles of this series, we explored the questions of "Should enterprises assume social responsibility?" and "How to view the boundaries of corporate social responsibility?" respectively. This article continues to discuss the question of "How to understand the connotation of corporate social responsibility." Since the concept of Corporate Social Responsibility (CSR) was first formally proposed by Bowen in 1953 in his book Social Responsibilities of the Businessman, it has been like an "umbrella concept," encompassing various different ideas and philosophies (Shen Hongtao, 2006). Currently, there is no clear, unified definition formed around this concept (McWilliams et al., 2006). Some scholars even argue that because CSR is a concept based on social construction, it cannot be universally defined (Dahlsrud, 2008). We believe that reviewing its developmental trajectory, from the types of responsibility, the objects of responsibility, the context of responsibility, to the more refined nature of responsibility, the connotation of corporate social responsibility has actually undergone a continuous process of enrichment. The following will first explain two typical framework conceptual models in CSR research. These conceptual models clarify the types of responsibility in CSR. Then, we will analyze the further refinement and deepening of its connotation from the perspective of theoretical integration, which is reflected in the clarification of the objects, context, and nature of responsibility. Finally, we will briefly summarize the topic of "the connotation of corporate social responsibility."
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05
06,2024
【Concept Chapter 2】How to View the Boundaries of Corporate Social Responsibility
In the previous article, we explored the question of "whether enterprises should undertake social responsibility" and concluded that it has become a consensus that enterprises should bear social responsibility. Corporate social responsibility (CSR) directly stems from the impacts of corporate behaviors on society, and fundamentally originates from the social contract of enterprises. The extent to which enterprises should undertake social responsibility—namely, the boundaries of CSR—is the theme of this paper.
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03
04,2024
【Concept Chapter 1】Should Enterprises Assume Social Responsibility?
Since the concept of Corporate Social Responsibility (CSR) was formally proposed in the 1950s, it has been intensely debated in international academic circles. Nevertheless, in the business community, practitioners generally hold doubts about this concept, and its implementation is particularly challenging in cross-border practices. In today’s world fraught with global challenges, if scholars fail to explore issues from an enterprise’s practical perspective, enterprises—the main actors of CSR—cannot derive useful insights from academic discussions. For Chinese enterprises, especially Chinese multinational enterprises (MNEs), if they do not view CSR from the perspective of global development and the social progress of host countries, they will never truly fulfill their social responsibilities in host countries, integrate into local societies, and become welcomed and respected investors.
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